For any brand, Membership is a great way to encourage loyalty, belonging and repeat visits. For ZSL providing unlimited entry to their Zoo’s, as part of an exclusive membership scheme, allows people to enjoy the Zoo experience at a leisurely pace knowing they can return, again and again.
Designed by The Allotment, we are delighted to share the brand new ZSL Membership pack and proposition. Using the line ‘Welcome to the Family’, we have created a playful and engaging pack which includes bespoke quarterly guides for both ZSL London and Whipsnade Zoos plus tons of surprises for their younger members.
"The Allotment are a delight to work with. In designing a new welcome pack for our members they were sympathetic towards what we wanted and what we knew our members would like. The packs have been very well received by our new members and certainly makes them feel more like they ‘belong’ to ZSL."